Google Analytics Kurse
Become a Google Analytics expert in 2021. Develop new skills in Google Analytics and more. Stay updated with the newest trends and techniques of Google Analytics
Fragen zu Google Analytics? Lesen Sie die FAQ
All Google Analytics courses
Häufig gestellte Fragen zu Google Analytics
What is Google Analytics?
Google Analytics is Google’s data analysis platform. By installing code on the website or application, the software collects data about visitors’ accesses and their interactions with the pages, which are delivered in user-friendly charts and reports.\r \r Google Analytics is the most used data analysis software in the world. It offers a free version with numerous features, but also has paid versions for more features.
What is Google Analytics for?
Google Analytics serves to know visitors better, measure the performance of marketing strategies and monitor conversions of the site, application or e-commerce. Thus, you can evaluate if the marketing is working and extract insights to improve your strategies in the future.\r \r \r The software allows you to know the number of visitors, the average time of visits, the channels of origin of visitors, the average ticket sales, among other information. By integrating with social networks, email marketing and other channels, it is also possible to measure the results they generate.
How long does it take to learn Google Analytics?
If you want to start using Google Analytics, open the platform and start exploring the graphics - you will see that it is a very intuitive program. To better explore its tools, it is worth dedicating yourself to online courses that explain its fundamentals and main reports.\r \r But Google Analytics is a super complete software, with numerous features that require more learning time. So, keep specializing to become an expert.
Where should I start learning Google Analytics?\r
Start with introductory courses on Google Analytics, which teach you how to install the code, tinker with the tool and understand its main access and conversion reports. Then you can learn how to use Google Analytics to measure specific strategies such as SEO, paid media and e-commerce.